How to Grow a Remote Property Management Team: Karen Jordan’s Journey to Empowering Landlords

By HBR Rentals - Monday, April 21, 2025

In a recent podcast interview, Karen Jordan, Managing Partner at HBR Rentals, shared her inspiring path from social work to real estate. She offers a fresh, people-centered perspective on property management. Her background has shaped a leadership style rooted in empathy, education, and operational excellence—values that continue to define HBR Rentals' approach in Tracy, CA, and beyond.

Key Takeaways:

Empathy-Driven Management
Karen’s experience in social work instilled a unique ability to navigate complex interpersonal dynamics. She applies that same empathy to property management, recognizing the importance of clear communication and respectful relationships between landlords and tenants. It's this mindset that enables HBR Rentals to deliver standout customer service while maintaining legal and operational excellence.
Community Engagement and Education
Karen emphasized how critical it is to educate both property owners and residents. By fostering awareness around lease responsibilities, California landlord laws, and rental processes, HBR Rentals reduces misunderstandings and enhances satisfaction on both sides of the lease. It’s not just about managing properties—it’s about building trust and clarity.
Leading and Growing a Remote Team
One of the most compelling parts of Karen’s interview was her insight into managing a fully remote property management team. In an industry traditionally driven by office-based operations, HBR Rentals has built a successful, performance-driven remote culture. Karen spoke candidly about the intentionality required to lead remotely: setting clear expectations, cultivating strong internal communication, and hiring professionals who are proactive and self-motivated.

To grow a remote team, Karen shared that leadership must prioritize:

Accountability through systems: Clear workflows, digital checklists, and property management software help team members stay aligned.
Regular connection: Daily huddles and scheduled check-ins ensure transparency and engagement.
Hiring for mindset: The most successful remote hires are those who are highly independent, comfortable with technology, and aligned with the company’s values.

Her advice? Don’t try to replicate an office virtually—build something better. When structured correctly, the remote model can provide flexibility without sacrificing performance or client satisfaction.

A Modern Approach to Property Management in Tracy, CA

Karen's insights underscore why HBR Rentals stands out in the competitive Tracy market. With a commitment to affordable, high-quality services and a team that thrives in a modern, tech-enabled environment, HBR Rentals delivers results that keep property owners confident and stress-free.

For landlords looking to simplify management, maximize returns, and stay fully compliant with California laws without micromanaging or skipping a beat, HBR Rentals offers a smarter approach to property management.

Want to experience what a modern, remote-ready property management team can do for your rental?
Connect with HBR Rentals today to learn more about their service options and how they can help your investment thrive.

Note: This blog post is based on insights from the podcast interview with Karen Jordan. For a more in-depth understanding, readers are encouraged to watch the full interview above.

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